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As a marketing change agent working in digital communications this is a question which I get frequently asked “Should a business be blogging” .This is then followed up by “but just what benefits will we see as a result”. I always try to answer this question as simply as I possibly can so the......
Posted in Blog
As more businesses turn to social media for a way to market their Brands, Products & Services, many page owners get hung up on pushing up the number of likes on their page. But does spending all this time and effort focused on just this have any effect on the businesses bottom line? and by the......
Posted in Blog
Christmas Marketing in 5 steps. No matter how wonderful your brand, product or service is, if you don’t advertise people wont know about it. Time and time again we hear companies saying ‘We don’t need to advertise, we’re doing well without it’ but not everyday is the same, especially in......
Posted in Blog
Why Monitor & Track Social Media? Using social media to help market your business, product or brand has opened up a whole new channel of communication for businesses and one which needs to be listened to and tracked. It has become a great way to increase the market reach of any business both......
Posted in Blog
The social media bandwagon is truly in full swing with a large percentage of small businesses seeing social media as a low cost way to create awareness of their business, products or services. However a key drawback for many businesses using these platforms is they just don’t understand them. Social......
Posted in Blog
Social Media was a new concept for me before joining 10thstep. Now I would consider myself quite savvy when it comes to social media and the new tools now available to modern marketers. Having said this, I have remained loyal to Facebook over Twitter, today I have taken the leap and joined Twitter. The......
Posted in Blog
