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Marketing through a Recession - by chris on June 16th 2010

Marketing has become the most important feature of modern business. People are now recognising the value that quality marketing can bring their organisation. In these tough economic times, now more than ever, engaging in good quality marketing is essential. The principles of marketing and good business......

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Successful Branding Is Essential - by niamh on May 26th 2010

Your brand is the important assest to your business. It's more than your business name, logo or colour scheme, essentially it's the entire relationship and association your customers have with your company.

Bad news for lazy brands
In today's competitive markets brands......

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An Introduction to YouTube for Business - by emma on May 16th 2010

YouTube is the perfect medium to establish an interactive visual presence for your brand. Because YouTube is free, easy to use and has unlimited reach, there's no reason why you can't add it to your digital marketing strategy.

There's lots to be gained from posting video's related to your......

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How Can Foursquare Help Your Business Grow? - by emma on May 7th 2010

Foursquare, the latest craze to bomb the social media scene, is an online, location based, social networking game which rewards exploration. Essentially users can build points and rewards by exploring cafe's, bars and public locations (such as your business) whilst telling their friends exactly what......

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Blogging for Business : The Basics - by emma on April 29th 2010

Business blogs can be a key addition to your digital marketing strategy. By helping to personalise your business and build trust your blog can easily serve as a powerful online marketing tool.

Establishing a blog for your business is a great way to extend your online reach, enhance your businesses......

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An Introduction to Facebook for Business - by emma on April 19th 2010

With more than 400 million active users, 70% of which are outside America, Facebook is the biggest and most popular social networking site used today. This online network prides itself on a commendable company mission to make the world more open and connected. In doing so, Facebook empowers you......

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