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World of Mouth - by Wayne on November 1st 2010

It’s now easier than ever for people to speak about their experiences with our business, brand, service or products. What was once word of mouth has now exploded or some might say imploded and is now classed as world of mouth. Real time communication platforms and channels such as Twitter and Facebook......

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Exposed: Digital Copywriting Secrets - by niamh on September 14th 2010

It's important that your website has blow your socks off style copy that grabs attention and ultimately wins results.  But crafting hard working digital copy that sounds fantastic, and uses clever hidden persuaders, isn't as straight forward as you'd think!  Although it was never classified......

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Branding for the Small Business - by Wayne on September 5th 2010

Before I have my first meeting with a client I like to do as much research into their current business as possible. This includes looking at things like the clients current or previous branding as well as their overall marketing and just what route its taken them. Many small businesses place limited......

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How To: Write a good business Blog - by chris on August 10th 2010

Plan your blogging Before you start writing, you need to carefully consider what you are going to write about. You cannot simply blog for the sake of blogging; what you write must be of real value and interest you readers to ensure they keep coming back to read your blog. Planning......

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The Benefits of LinkedIn for your Business - by chris on July 26th 2010

What is LinkedIn? LinkedIn is the world's largest business-oriented social networking site. It is the leading professional social network with over 70 million members and it is growing rapidly. LinkedIn allows you to create your own personal, professional profile which connects you to your trusted......

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How To: Rebrand Your Business - by niamh on July 13th 2010

Giving the current climate lots of businesses are feeling the crunch and it may seem like rebranding is the ideal way of revitalising and energising your company and your customers perception.  Ultimately the goal is to stir interest, engage customers and encourage them to rethink their perception enough......

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